Southland Oats - NZ Functional Foods

Looking at the potential to build a high-value, commercial industry based upon Southland oats

2019 Business Survey now open

Your feedback shapes our business services and how we advocate for Southland business at a local and national level.

With its climate, soils and regular rainfall, Southland has a natural advantage in growing oats. 

To capitalise on this advantage, we are investigating how Southland oats could be used to develop high-value health and wellness, and export products. We have developed the concept of an oat-based industry from first principles and are in talks with potential investors to advance the initiative.

The development of this industry would create competitive and sustainable land-use options for Southland farmers, resulting in more employment opportunities and play a significant role in diversifying the Southland economy.

There’s growing awareness of the benefits of oat-based health and wellness products and we’re optimistic about Southland being able to claim a spot in this emerging market.

Steve Canny
Steve Canny
GM Business and Strategic Projects
steve@greatsouth.nz

Let's be GREAT together

Sign-up to our mailing list and stay updated with our work in Business, Tourism, Sustainability and Events.